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H&M and Uniqlo

  • Type:   Research Paper  • Category:  Marketing  • Citation format:   APA  •  Words: 1108
BusinessFashionProduct

H&M and Uniqlo are two globally trending companies that deals with fashion in clothing (Kennedy, Stoehre, Calderin, 2013). Each of these companies aim to reach the same market as the other but do not use the same strategy as the other in marketing their product. The Uniqlo Company is Japanese and was begun in 1949. In the year 2005, it was however bought by another company (Karan, 2010). On the other

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